The Bellanova Story
Bellanova
is the summer home of the style icon, from head to toe – from spectacular sun
hats to fabulous flip-flops, and everything adventurous in between! Our
selection of woman's clothing and accessories will take you from the beaches of
the Seven Mile
Island (Stone Harbor
and Avalon, NJ) to a glamorous night out on the town. We offer carefully selected
accessories and "special little something’s" to complete your one of
a kind look.
Bellanova was established in Stone Harbor, New Jersey
in 2004 by Cathy Schaffer – taking inspiration from her husband's late mother
Amelia “Sally” Bellanova and stemming from a lifelong love of clothes.
Bellanova's staff – like the clothes and accessories offered in the store – is
exceptional, fun, helpful and unique. You can always find a sales
associate willing to strike up a friendly chat and give you some insider
information on the shore, all while you try on the perfect pair of One soles or
great new pair of Joe’s Jeans! We love to help clients of all shapes and sizes
find the perfect outfits to fit their lives – and we've seen it all! Our
clients range from shore residents to once-a-year visitors; from college
students summering at the shore to grand moms enjoying the beach; from
professionals enjoying a girl’s weekend about town to stay-at-home moms looking
for that exceptional outfit! Bellanova's selection has something for everyone
at every age and most sizes!
2009 marked the launch of our online site – when
you can't get to the beach, but still need your Bellanova fix, you can find us
on the web! Please browse around our site and view our fabulous, up-to-date
selections. If you're looking for a gift, you'll be sure to find something
perfect – and maybe something special for yourself along the way.